Balco Global

Balco Global, a leading manufacturer of innovative products for mental health environments in the UK, faced a significant challenge with their existing WordPress website. The site did not adequately represent their mission of creating safer spaces while aiding recovery with their Ligature Lite products. It lacked the functionality and professional appearance necessary to showcase their advanced solutions, impeding their ability to engage effectively with their audience. The outdated platform failed to offer the necessary features for customers to request product demos, access specialized training, or view detailed datasheets, leading to a suboptimal user experience.

To address these issues, we implemented a comprehensive redesign of Balco Global's website using Magento. Our approach focused on several key areas:

Enhanced User Interface: We developed a visually appealing and intuitive interface that effectively communicates Balco Global's mission and the unique benefits of their Ligature Lite products.

Demo Requests: A streamlined process was introduced, allowing potential customers to easily request product demonstrations, fostering better engagement and conversion rates.

Customized and View-Only Product Pages: We created specialized product pages tailored to Balco Global's offerings, providing detailed information while restricting certain content to ensure product integrity and security.

Training and Datasheets Section: A secure, login-only section was added for customers to access training materials and datasheets, enhancing the value provided to their clients and supporting continuous learning and product understanding.